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Local Biz Focus: Carlos De La Cruz's Run for San Antonio’s 35th District

Update A New Chapter in San Antonio Politics Carlos De La Cruz, brother of U.S. Representative Monica De La Cruz, has officially announced his run as a Republican candidate for Texas' newly redrawn 35th Congressional District. This move comes as part of a significant shift in the district's political landscape, which now leans heavily Republican following recent redistricting. Understanding the New 35th District The 35th District, previously represented by Democratic U.S. Representative Greg Casar, has undergone substantial changes. With the exclusion of left-leaning areas like downtown Austin and the incorporation of Republican strongholds in Guadalupe, Karnes, and Wilson counties, the district is now seen as a fertile ground for GOP candidates. This redistricting, characterized by critics as controversial, is designed to support Republicans in an area that previously posed challenges. De La Cruz's Military and Business Background Bringing a unique perspective to the race, Carlos De La Cruz boasts a 20-year career in the U.S. Air Force, which includes deployments to Iraq and Afghanistan. His military experience, coupled with his entrepreneurial ventures—such as establishing a kickboxing gym in San Antonio—underscore his commitment to community and public safety. In a recent campaign address, he positioned himself as a conservative outsider ready to tackle the radicalization of America's youth and strengthen working families' economic prospects. A Crowded GOP Field: Competition and Strategy As De La Cruz embarks on this political journey, he enters a competitive Republican primary that includes notable figures like State Representative John Lujan and former campaign adviser Josh Cortez. The presence of seasoned candidates amplifies the race's competitiveness, likely necessitating an aggressive strategy focused on local issues that resonate with San Antonio's residents. Endorsements and Support Securing the endorsement from his sister, Monica De La Cruz, lends credibility to Carlos's campaign. In a statement, she praised his dedication and fighting spirit, emphasizing the need for strong leadership in Washington. This family connection could be a double-edged sword: while it provides initial visibility, it also places pressure on Carlos to establish his own identity separate from his sister’s political legacy. Implications for San Antonio's Local Economy and Future The results of this race could significantly influence San Antonio's local economy and community development. As discussions around economic growth and public safety emerge, the next representative's policies will impact small businesses, including local entrepreneurs and veteran-owned businesses that have become integral to the area. San Antonio's business climate will be a pivotal factor for the incoming representative, necessitating a focus on initiatives that support the local workforce and entrepreneurship. Looking Ahead: What's Next? The upcoming GOP primary will determine not just the candidate for the general election but will set the tone for political priorities in the area. With a backdrop of economic development discussions and local business support, the attention on candidates will sharpen as De La Cruz and others vie for the opportunity to represent a significantly redrawn district. Involvement in prominent local events, like the upcoming San Antonio Chamber of Commerce meetings and business workshops will be essential for getting to know constituents and understanding their concerns. As San Antonio's political landscape evolves, the candidates’ ability to connect with local issues will be critical as they seek to address economic interests in a community comprising diverse businesses, from startups to established enterprises.